You start with placing yourself in the best position to get what you want.  Go to the best school you can afford,  work for the best employer that your research has established.  Have a copy of your career short form and your resume handy when talking to colleges or employers.  It will make a difference.

Develop a cover letter that explains your career goals and also restates your strengths and richness of relevant experience.  This cover letter, your resume, and your short form career plan will be your tools.  If you have any additional material to add to your presentation such as: major papers or projects you have prepared for college courses or work projects, save them on a floppy disk or CD.  These can be tools to support your effort of marketing yourself.

Assignment Description:
Your task with this project will will be to create a cover letter to market your your Professional Career Plan.  The cover letter will include the topics listed in the above section.  This is important and so write it, proof it, have significant others review it and then use it.